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SK Speedmate, a leading brand in Korea's automotive aftermarket, has opened the first flagship store of ZIC TECH, its specialized import car maintenance brand.

SK Speedmate announced on the 7th that it held a grand opening ceremony at the Dongtan Neungdong location, the first flagship store of ZIC TECH. ZIC TECH is a brand that provides specialized maintenance services for imported vehicles by combining SK Speedmate's accumulated expertise in import car servicing, parts distribution competitiveness, and maintenance business know-how with the premium lubricant brand value of SK enmove's 'ZIC.' The two companies have been preparing for the store opening since signing a business agreement last November.

ZIC TECH will carry out import vehicle maintenance based on SK Speedmate's outstanding repair and franchise operation capabilities, and plans to offer SK Enmove's ZIC lubricants — which have obtained the latest official certifications from import car manufacturers including those in Germany — to customers at reasonable prices. In addition, the brand has established a system to smoothly supply necessary import car parts to customers through partnerships with companies such as Mann+Hummel and Bosch Korea, which supply parts to global automakers. As a brand specializing in import vehicle maintenance, ZIC TECH also plans to strengthen its competitiveness in standardized service quality by providing technical support and employee training.

Currently in Korea, the number of imported vehicles continues to grow, while the infrastructure for import car maintenance remains relatively insufficient and service reliability is a concern. In particular, for imported vehicles whose warranty period has expired, it is difficult to find maintenance services as trustworthy as official service centers at reasonable prices. In this environment, ZIC TECH is expected to become a reliable option for import car owners seeking safe and dependable vehicle maintenance.

SK Speedmate plans to first open and operate ZIC TECH stores in Dongtan Neungdong, Ilsan, Gimpo, and Gunpo, before expanding the network to 30 locations nationwide by the end of the year.

A representative from SK Speedmate stated, "ZIC TECH will do its utmost to provide trusted import vehicle maintenance with superior technical expertise, reasonable pricing, and a comfortable service environment. As a brand specializing in import car maintenance with the concentrated capabilities of SK Enmove and other leading partners, we will continue to deliver more systematic and advanced maintenance services."

SK Speedmate, the automotive maintenance service subsidiary of SK Networks, is launching a preventive vehicle maintenance and safety inspection service in partnership with an insurance company.

SK Speedmate announced on the 23rd that it will launch a vehicle preventive maintenance and safety inspection campaign service for customers enrolled in automobile insurance with AXA Direct Korea.

Through the AXA insurance app, customers can apply for a safety inspection and visit a Speedmate service center, where five key components — engine oil, battery, tires, brakes, and air conditioner filter

— will be inspected. Customers will then receive the diagnostic results in a mobile report.

The service, which is being offered in cooperation with AXA Direct Korea at approximately 570 Speedmate locations nationwide, goes beyond traditional vehicle inspections that simply notify customers of abnormalities. It also provides comprehensive maintenance scores based on diagnostic results directly related to vehicle safety. In addition, features such as notifications for expected maintenance timing based on each customer’s vehicle usage patterns enable long-term and continuous vehicle condition management. While conventional maintenance services have focused on repairs after vehicle breakdowns or accidents, this new service is designed to help prevent vehicle failures by guiding customers on maintenance schedules based on their inspection results.

To commemorate the launch of the vehicle preventive maintenance and safety inspection campaign service, SK Speedmate will offer a KRW 30,000 discount on engine oil services through June 30 to customers who have agreed to receive text messages from AXA Direct Korea.

As a leading company in Korea’s automotive aftermarket industry, SK Speedmate plans to further enhance personalized vehicle management services by converting vehicle diagnostic results into data and providing maintenance guidance according to service cycles. The company also intends to continuously expand diagnostic items and improve reporting functions in order to establish itself as a differentiated preventive maintenance service provider.

An SK Speedmate official stated, “The key is to provide customers with a data-driven vehicle management experience that goes beyond simple inspections. Through the vehicle safety inspection reports delivered via mobile, customers can easily check their vehicle condition and expected maintenance timing, which we expect will greatly improve customer convenience.”

SK Speedmate is joining forces with Ajou Motor College to foster talent in eco-friendly vehicle maintenance.

SK Speedmate, the automotive maintenance service subsidiary of SK Networks

, announced on the 16th that it signed a memorandum of understanding (MOU) with Ajou Motor College on the 15th to strengthen industry-academia cooperation and provide training for eco-friendly vehicle maintenance personnel. Representatives from both organizations attended the signing ceremony and discussed future plans for cultivating eco-friendly vehicle maintenance talent and enhancing business capabilities.

Under the agreement, SK Speedmate and Ajou Motor College plan to:

Jointly develop maintenance training curricula in response to the growing adoption of eco-friendly vehicles

Share educational infrastructure and practical training resources

Enhance the professional technical capabilities of Speedmate’s field maintenance personnel

In addition, the two organizations will operate internship programs to help students at Ajou Motor College gain hands-on industry experience. Through employment linkage opportunities for outstanding students, SK Speedmate also aims to improve the quality of its vehicle maintenance services.

As eco-friendly vehicles continue to increase amid persistently high fuel prices and the global push for carbon neutrality, demand for maintenance services for such vehicles is also expected to rise. Through this partnership with Ajou Motor College, SK Speedmate plans to establish a specialized maintenance system focused on hybrid and electric vehicles and further strengthen its competitiveness in the eco-friendly vehicle maintenance sector.

An SK Speedmate official stated, “By strengthening our maintenance capabilities for hybrid and electric vehicles, we aim not only to improve customer satisfaction but also to actively contribute to the long-term development of skilled maintenance professionals. Based on industry-academia cooperation, we will continue building a sustainable vehicle maintenance service ecosystem.”

Speedmate Secures No. 1 Spot in K-BPI Automotive Maintenance Category for 24 Consecutive Years, Solidifying Its Position as South Korea’s Leading Comprehensive Car Care Brand.

SK Speedmate announced on the 19th that its comprehensive automotive care brand, Speedmate, ranked first in the "2026 Korea Brand Power Index (K-BPI)" Automotive Maintenance category, organized by Korea Management Association Consulting (KMAC). With this achievement, Speedmate has held the top position for 24 consecutive years, once again cementing its status as the nation’s premier automotive maintenance brand.

Speedmate has provided comprehensive vehicle management services, including light maintenance, emergency roadside assistance, and the distribution of tires and imported car parts. While offering reliable maintenance services to individual drivers across its more than 570 locations nationwide, Speedmate also delivers differentiated value to corporate clients. As the No. 1 player in domestic imported car parts distribution, the company offers efficient labor cost billing and management through its integrated platform, "Huckleberry Pro."

In line with its strategic direction to evolve into an "AI Mobility Data Company," Speedmate plans to full-scale its preventive maintenance services using vehicle maintenance data this year. Additionally, it aims to enhance accident response effectiveness by advancing emergency roadside services integrated with AI technology. Under the brand identity built over the past 30 years, Speedmate’s strategy is to strengthen its growth engines and lead future innovation by incorporating AI and data-driven technological services.

A Speedmate official stated, "We were able to achieve the meaningful milestone of ranking first in the K-BPI for 24 consecutive years thanks to the unwavering trust of our customers. We will continue to develop as a company that repays this trust by evolving into an AI mobility data enterprise and providing more systematic, customer-centric services."

Meanwhile, in May of last year, Speedmate unveiled a new, modern logo in striking red along with the slogan, "The Beginning and End of My Car Maintenance," further solidifying its image as a trusted maintenance brand.